About VitMax and the Author

Evidence-Based Supplement Guidance

Ruslan Paryhin
Founder of VitMax

Hi, I’m Ruslan Paryhin — I created VitMax to help UK readers make sense of the supplement market: vitamins, minerals, and natural products, with guides I write and check against current research rather than marketing claims.

VitMax isn’t a company or a team — it’s a project I built and write myself, one guide at a time. I started it because most supplement content I came across online either oversold what the research actually shows, or skipped the safety details that seemed obvious to check as someone with a medical background. VitMax is my attempt to do that checking properly, in public, and to be upfront when the evidence is thinner than the marketing suggests.

(The name, if you’re wondering, started life as a mash-up of “Vitality Maximum” — and VitMax was just the version that stuck.)

I try to be upfront about the difference between well-established evidence and early-stage research, because that distinction matters more to me than a confident-sounding headline.

My Background

I hold a medical education from Dnipro State Medical University, and I’ve spent 9+ years building and running e-commerce platforms in the health and wellness sector. That background shapes how I write VitMax: every guide is researched with an understanding of physiology and how supplements interact with the body, and checked against current research and UK/EU regulatory guidance before I publish it.

You can read more on my author page, or connect with me on LinkedIn.

How I Approach the Evidence

Not all supplement claims are backed by the same quality of evidence, and I try to reflect that honestly rather than presenting everything with equal confidence:

Well-established: Nutrients with recognised, authorised health claims (such as vitamin D and immune function)
Moderate evidence: Compounds with some clinical research, though often from smaller or shorter studies
Early-stage or mixed evidence: Ingredients that are genuinely interesting but not yet conclusively proven

I’d rather tell you a claim is preliminary than oversell it.

How VitMax Works

VitMax is a participant in the Amazon Associates Programme, and some links on this site are affiliate links — I may earn a small commission on qualifying purchases, at no extra cost to you. This doesn’t influence which products I feature or how I describe the evidence behind an ingredient. Full details are on my Affiliate Disclosure page.

Explore VitMax

Browse my Supplement Picks for specific product options, or read my Health Guides for a deeper look at the research behind specific ingredients and health topics.

Nothing on VitMax is a substitute for professional medical advice — if you have a health condition or take medication, please speak to your GP before starting any new supplement.

— Ruslan Paryhin, Founder of VitMax UK